A Classic. Reinvented.
For more than 40 years, consumers around the world have trusted Dr. Beckmann’s stain-removal expertise. With the new generation of our brush family, we combine powerful cleaning performance with a modern, more sustainable design.
Rethinking Recyclability
The bottle and brush head achieve a technical recyclability of over 99% (Class A according to the RecyClass assessment).** The newly developed brush head combines bristles and sponge in an innovative mono-material solution, making recycling easier while maintaining outstanding cleaning performance.
As a result, the Power Carpet Stain Brush already meets the future requirements of the EU Packaging and Packaging Waste Regulation (PPWR), which calls for a minimum recyclability rate of 70% by 2030.
In addition, redesigning the brush head and bottle has reduced the carbon footprint by an average of approximately 11.5%*** compared to the previous version.
Powerful Cleaning Deep into the Fibres
The innovative Dual-Bristle Technology, featuring bristles of different lengths, removes dirt particularly effectively and delivers powerful stain removal deep within the carpet fibres. At the same time, the improved bottle design and new plug-in closure system make application easier and more convenient than ever.
* Compared to the previous brush.
** Technical recyclability was assessed at >99% (Class A) according to RecyClass evaluation criteria.
*** Result of an internal Product Carbon Footprint Assessment (cradle-to-grave boundary).
